Monday, January 14, 2008

Every game needs a hero

Some of you may have seen the commercial below:



I absolutely LOVE this commercial. It really captures the essence of why so many people are so captivated by the excitement that sports generate. What I didn't realize, was that Gatorade has launched a microsite based on this campaign.

The League of Clutch allows you to easily check out some clutch moments of world famous athletes including Derek Jeter, Dwayne Wade, volleyball players Misty May and Kerry Walsh, soccer player Landon Donovan and others.

It's a pretty rad way to check out the highlight reel of an athletes career.

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